CREATIVES X CREATORS
“Influencers” aren’t just for buying audiences anymore. It’s time to harness the immense creative energy of next-generation creators to turbocharge agency creative development. So, we’ve re-imagined the briefing process specifically for collaboration with creators who, by and large, have never seen a marketing brief. With this process, we can deliver more authentic work, faster and with smaller agency creative teams. Consider the “walled garden” breached.