For starters, we sincerely believe the strategy process ought to be a lot less convoluted and not end with 100-page PowerPoint decks. Here’s our provocation: you bring your quantitative data and your most impassioned POV on what it means, and we’ll flip the consultancy “mode” switch with our brand leadership experience and our CAB to deliver a vision for your brand with less fanfare, more meaning, in less time. If a Client has the in-house capability to execute, activate, and manage the plan, we all high five and move on. If we identify executional gaps, we’ll design an extended “agency” engagement - a custom-built brand studio, right-sized and modular for maximum efficiency. Our CAB, Creator Network, and appropriate Specialized Partners plug into each staffed brand studio to bring cultural and tactical continuity to realize the plan. That’s our boogie.